Cuffs

 

2010 TV

 

1. Explain technological convergence. [2] technological convergence is when television is available on tv sets, mobiles and even games consoles

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2. Explain 'channel surfing'. [2 Channel surfing is routine for broadcast television and content is streamed as individual programmes or ‘box sets’ of series. It can also be when a person surfs through the tv programme list to find something what they enjoy.

3. Give 3 examples of how channels create brand loyalty [6] People are encouraged to watch every episode, people can talk about that brand on social media and they have the availability of recordings and catch up which enables viewers to watch whenever they like on demand.

4. What is 'long form television drama' ? [2] Long form tv dramas are a tv show which attract their viewers with long and lots of episodes.

5. What is a 'flagship' programme? [2] The ready availability of recordings enables viewers to catch up on demand and whenever they want.

In exchange for the licence fee, what does the regulator require of the BBC as a Public Service Broadcasting channel? [6]

01 Television

 

01 TELEVISION

We look at current news articles about the BBC and return to the OCR fact sheet on the television industry.  

According to The Times newspaper this week,  watching TV live and in real time accounts for most TV viewing.

1. What do you understand by the terms 'live' content and 'on demand' content? Live Tv is the production broadcast in real time.
2. However, on demand is when you can watch or record a programme not in real time.
3. What is the demand for 'live' content like? 73% of the nation say they view things live 
   
4. According to ratings research, there are 8 programmes cited as the top live shows for family viewing. How many have you watched? 2/8 (strictly and news) 
5. Apply Blumler and Katz's audience framework to what you learn from this article. Strictly provoke interaction with the audience and that Social Media can now spark and immediate reaction and get people get talking about what is going on. In the article families also get bond with each other. It also says 39% of people feel they get a better connection to society through this.