Representation of age or gender

• Celebrates older musicians e.g the photo of Nick Cave and the reference of Elton John who was big in 1970- goes against stereotypes of popular musicians being young
• The stereotypical representation of older people as facing an uncertain future - 'there are a lot of grievers out there
• The stereotypical linking of excess of youth but using a photo of the members of Queen when young to illustrate a cover line about excess

Gender

• Representation for male seriousness and authority in the image of Nick Cave
• Representation of male artists as excessive in the cover line about queen.
• The stereotypical link of masculinity and warfare in the cover line about Billy Bragg

Music Videos:

Explain how music videos use media language to promote their artists

Editing- Cuts between shots of band and the interpretation of lyrics/story, both artists and story merge together, wheatus is the band.

Camera work- Close ups, very traditional way, both bands and artists and lyrics of story, during chorus shots on main characters, any label will insist to have artist in music video, not sold in its on right and no revenue, close ups authentic the artist

Mise-en-scene - set in traditional high school, see the hierarchy of people, who are important, roles includes jocks, codes who doesn't and does have power, colours of mis-en-scene deeply saturated colours, American TV drama, bright, strong. Powerful I rock car football jocks own, teenage dirt bag rides a bike and gets bullied, will never get Noel. 

Notes

 QUESTION: How far do MOJO and RNR use different media language to create different connotations? (CONNOTATION meaning: an idea or quality that a word makes you think about in addition to its meaning.)

Answer on your blog. This is a high-value question and should take all lesson to answer. You can use the class blog search engine for more examples of how to analyse music magazines.

In your answer you should have 2 paragraphs:

• analyse the media language in MOJO and RNR magazine. 'Media language' includes the placement of the main image, the type of photography, lighting, colours, fonts, how busy or restrained the cover is, the layout (such as alignment to the margins), how serious or playful 
• make judgements and draw conclusions about how far the media language is used differently in both extracts to create different connotations. Are there similarities in both covers? What sorts of audiences are they targeting? You could think about MOJO's rock aesthetic of living loud and dangerously compared to RNR's folk, rock, blues vibe. 
• Mojo's choice of colours is vibrant, electric, dynamic. Particularly, the primal colours in the mount, with its playful skeleton. By contrast, RNR uses soft dull browns and only red as an accent colour 
• In Mojo, Dave Grohl is positioned dominant, Foo Fighter (different font) it is word art and presents it is funky, energy. 
• Pull quote shows that they have been through many adventures and even jail. This media language reflects a very stereotypical lifestyle.
• Now draw contrasts. All though both magazines feature a star, both celebrate this star, mojo does so in a more dynamic aggressive confrontational way, compared to RNR gentle, lowkey, folksy vibe. This is because Mojo targets a primarily rock audience, while RNR is aimed at folk blues audiences.
• One of the magazines are busier than the other, e.g Mojo's cover is clustered because of the numerous cover lines, images, puffs and a very dynamic cover mount in neon colours, with a vibrant cartoon image.
• RNR also have many cover lines but they are all more minimalistic and justified RH margin, they are all in white creating a calm orderly uncluttered quality. Equally the cover mount with its modest verbal play unheard unheard is very plain and streamlined.
• All though both magazines feature many articles, RNR is more orderly and restrained.    

• 

brief 4 website statement of intent

 My website is called: The Next Step

Brief 4:

 I created homepage and one linked web page for a hobby website, called Next Step, targeted at an audience primarily of 14-18 years olds. In the website I have created dummy articles such as 'How to improve shooting.' This will attract many young footballers to improve its shooting, so they can reach the next step and become a better footballer overall. This is aimed at 14-18 years old, as this is the biggest step in footballing career's and this is when professional footballers are made.

In the blog I will be using informal language, however persuasive terms will be used to attract these rising footballers to improve and step up their game. My hobby website intends to persuade teens to carry their football journey and try to make it as a professional.

My website is all about football and in my website I will be posting a young star article. This is on Emile Smith Rowe, who is a breakthrough star for Arsenal, who recently made his debut for England. In this article I will be showing how Smith Rowe has stepped up his overall game. This will hopefully persuade young footballers to keep working hard, as they could reach the level that their potential holds.

In this article, I will be filming Tom Wilson and Alex Histon. Both of these young stars play for academy and both have the potential to reach Smith Rowe's footsteps. I will be filming these at Claremont by the football pitch. This will be filmed in a scenic manner, which will hopefully inspire young footballers. I will also be using editing to make this more inspiring and dramatic. 

In conclusion, I hope for my blog to make young footballers keep going in their journey to becoming a professional footballer, just like Emile Smith Rowe.  

https://09jacksonp.wixsite.com/my-site