By using Blumler and Katz's theory, the two uses
and gratifications of video games are:
People play on video games for a number of various
reasons and one of them is for pure entertainment and happiness. If people feel
they are having fun and being occupied, it makes people happy and they only
think about the game and not what is going on in the real world. Especially in
the times we are currently in, global pandemic, people will get more bored than
usual and by playing video games and they will be entertained because they do
not have much to do. This will help children and adults to take their mind off
everything around them and just have some fun playing a game. For example, the
Lego Movie Game is very popular, as it is on many devices and you can play as
your favourite character on the game (e.g. Emmet.)
Another gratification would
be forming relationships, both on and off the screen. I think that this is very
important because some of the characters could have similar qualities to you
and that some children might play the game because they have watched the movie
and look up to a hero like character such as Emmet. This makes people feel a
deeper connection to the characters and might make them love the game and the
brand. The game is a very fun and shows a lot of happiness and even if you are
feeling down and not that happy this game is for everyone and makes a lot of
people pleased. The game also allows the person playing to go through different
emotions such as ‘party time.’
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